The real heroes live amongst us. But they often go unnoticed till their efforts get recognized. They don’t make a fuss about difficulties, rather they find solutions to the problems, they face from time to time. They don’t look for excuses behind a failure, rather they work extra hard to make sure they overcome the challenges.

Prasant Kausik (24 years), a young entrepreneur is one of such heroes. He has come all the way from Delhi with his father Mr. Jogendra Kausik, mother Mrs Bimla Kausik and two sisters to set up his dream business at Pipili, in Puri district. After completion of B-Tech in Electrical Engineering, he got an opportunity to join in a good company with a high salary package in campus placement. But after few days of joining, he left the job because he was not satisfied with it.

Since, Prasant’s dreams were different and were always pushing him to start his own enterprise, his father Jogendra Kusik also inspired his son to start his own business. While planning for some business, he got opportunity to undergo an Entrepreneurship Development training at Institute of Entrepreneurship Development (IED), Bhubaneswar. There he met Sri B.B. Mishra sir of IED Odisha who guided him to set up his coir unit on availing loan assistance under Coir Udyami Yojana (CUY). He used his father’s past work experience as a Mechanical Engineer and took his advices regarding investment, return on investment etc.

Finally, after market survey, research and analysis on coir, he he decided to set up his own defibering enterprise at Siriapur, Pipli with investment of Rs 45 lakh. He could avail Rs 10.00 Lakh as loan under Coir Udyami Yojana (CUY) of Coir Board. Prasant’s unit is doing well, producing coir fiber from coconut husk. His unit is the main source of raw material for other micro enterprises producing yarn, coir rope, broom, coir dust etc., both locally and outside, providing employment to 17 people (male and female)